Since the world's first promotional event of the Changsha International Construction Machinery Exhibition was held in Kuala Lumpur, Malaysia at the end of November 2023, it followed closely with promotions in Guangzhou and Quanzhou on April 12 and 17, 2024. The global "face washing" journey of the Changsha International Construction Machinery Exhibition has been ongoing.

Connecting with Europe and achieving fruitful results

On April 25, 2024, local time, the "Ten Countries, Hundred Cities, Thousand Enterprises, and Brand Journey" global promotion event of the 2025 Changsha International Construction Machinery Exhibition (CICEE) entered Paris, France. This is also the second time that the ClCEE organizing committee has landed at the INTERMAT, a construction machinery exhibition in Paris, France, following the first CICEE global press conference held in April 2018, to warmly invite European construction machinery industry enterprises, purchasers, industry organizations, and industry media groups.

The event was hosted by Zhou Xianbiao, Secretary General of the China Construction Machinery Society, and Chen Jialiang, Director of the Exhibition Department of the China Machinery Industry Federation, delivered a welcome speech. Li Shun, Vice Chairman of the Changsha Municipal Committee of the Chinese People's Political Consultative Conference and Director of the Changsha Exhibition Office, delivered a speech promoting the city of Changsha and the Changsha construction machinery industry. At the organizing committee of the Changsha International Construction Machinery Exhibition, the five highlights of 2025 CICEE and the resources and advantages of the Changsha construction machinery industry were promoted. George, President of the Spanish Construction and Mining Equipment Association, Pedro Martin, International Director of the American Equipment Manufacturers Association, Li Kane, Managing Director of the Asian Region of the American Equipment Manufacturers Association, Jin Yongming, Business Department Manager of the Korean Equipment Manufacturers Association, Duan Lisheng, President of the French China Economic and Cultural Education Exchange Association, and Nbm from India were also presented. Mr., General Manager of Media Group Faridi, the Director of Publishing for the Austrian Journal of Building Equipment, Karl Engren, the Finance Officer of the International Union for Peace and Cooperation (France), Liu Hongyan, the Chairman of the French Global SME Alliance, Jiang Bing, the Chairman of the French Global SME Alliance, Gogia Wade Parkas, the Financial Advisor of ARCOD UK Limited, Anna Disney, the Chairman/General Manager of the French Financial Investment Company, Yao Jun, Deputy Director of the Changsha Free Trade and Exhibition Zone Management Committee, Wu Hao, Deputy County Mayor of Changsha County People's Government, Chen Hailong, General Manager of Changsha Economic and Technological Development Group, Shi Weizhi, Deputy General Manager of Zoomlion Market Management Service Center, Zhao Hui, General Manager of Sany Group Exhibition Company, and Zhou Gang, General Manager of Changsha International Convention and Exhibition Center, all attended the event. This promotion meeting.

"After three carefully organized sessions, the Changsha International Construction Machinery Exhibition has become an industry grand event that integrates international forums, international competitions, industry cutting-edge technology exchanges, and global enterprise style exhibitions." The relevant person in charge of the Changsha International Construction Machinery Exhibition Organizing Committee expressed sincere hope that this grand event will serve as an opportunity for more European enterprises and friends to enter China, visit Changsha for sightseeing, inspection, investment and entrepreneurship, share new opportunities for development in the new era, and promote exchanges and cooperation between the East and the West to a new level.

The atmosphere at the promotion meeting was lively, and a batch of cooperation agreements were successfully finalized. The Spanish Association of Construction and Mining Equipment, the French China Economic and Cultural Education Exchange Association, the Indian NBM Group, Sany Group, Zoomlion Heavy Industries, and others have officially signed contracts and established strategic partnerships with the CICEE Organizing Committee to carry out deeper and broader practical cooperation in advertising, exhibitor and audience organization, exhibition participation, and other aspects.

The organizing committee of this Changsha International Construction Machinery Exhibition has clear goals and full sincerity. In just a few days, the members of the organizing committee traveled across Germany, France, and Austria to conduct in-depth inspections of the 2024 Hanover Industrial Exhibition in Germany and the 2024 French Construction Machinery Exhibition. They visited and inspected international first tier brands such as Caterpillar, Komatsu, Hitachi Construction Machinery, Putzmeister, CIFA, Sany Heavy Industries, Zoomlion Heavy Industries, LiuGong, Weichai Power, Lovol Heavy Industries, Shanhe Intelligence, and Chinese supporting parts exhibition companies such as Caesar Heavy Industries, Yangge Technology, and Xinyanfei Construction Machinery Equipment, and further cooperated with the latest technologies and products displayed on site by the enterprises and the future cooperation between the two parties. Communicate and exchange ideas.

Spoiler's "Five Highlights" Create International Exhibition Benchmarks

The Changsha International Construction Machinery Exhibition has always showcased the three main themes of "intelligence, high-end, and green". In the first three exhibitions, more than 2200 new products and over 3000 new technologies were launched globally. It has gathered nearly 20 academicians, 568 national level experts, nearly 60 high-end forums, and released over 300 professional academic reports.

Since the three exhibitions, the Changsha International Construction Machinery Exhibition has attracted more than 60 internationally renowned business associations, including the American Equipment Dealers Association, the World High Altitude Work Association in the UK, the Spanish Construction Machinery Mining Equipment Association, the Indian Leasing Association, the Korean Crane Association, and the Malaysian Heavy Machinery Chamber of Commerce, as well as more than 100 domestic business associations, including the China Construction Enterprise Association and the China Construction Industry Association, to form purchasing groups. More than 5000 international purchasers from more than 90 countries and regions along the the Belt and Road, RCEP member countries, Africa, Latin America and other countries and regions have participated, realizing the global market docking.

Especially praised by European and American friends, the Changsha International Construction Machinery Exhibition has become a grand stand for showcasing numerous high-quality products in China's construction machinery industry, and is the best platform for purchasing Chinese products.

Now, this grand global engineering machinery industry event has sounded the rallying cry! The 4th Changsha International Construction Machinery Exhibition will arrive as scheduled from May 15th to 18th, 2025.

At the European Promotion Conference of the 2025 Changsha International Construction Machinery Exhibition, the Organizing Committee of the Changsha International Construction Machinery Exhibition "spoilers" the five highlights of the exhibition.

Promote "new quality productivity" and promote technological innovation in the industry. In 2025, CICEE will usher in a concentrated burst of new technologies, products, methods, and complete service solutions in the global construction machinery industry. From digitization, intelligence, low-carbon, 5G, autonomous driving, smart construction, to green, electric, and hydrogen energy, it is expected that 1800 enterprises will participate in the exhibition, and 1500 high-end, complete sets, new products, and new technologies will be unveiled.

Deeply cultivate the the Belt and Road, and establish the vane of the global construction machinery market. In 2025, CICEE will further expand its "circle of friends" by consolidating its existing cooperation with over 160 international and domestic business associations. It will plan and organize 8 international and 14 domestic promotion events, hold 3 international exhibitions in Southeast Asia and Africa, sign contracts with 6 international agents in Europe, East Asia, South Asia, Southeast Asia, and Latin America, and is expected to invite more than 3000 international purchasers and more than 120000 domestic purchasers.

Build an international trading platform and become a global accelerator for engineering machinery cooperation. The organizing committee of CICEE in 2025 will further leverage the advantages of the exhibition in promoting economic and trade cooperation and exchange transactions in construction machinery. Through various forms of promotion meetings and over 100 business summits between enterprises, it will promote precise matching of supply and demand and effective docking. It is expected that the exhibition transaction volume will exceed 8 billion US dollars.

Adhere to international first-class standards and create a benchmark for exhibition services. In 2025, CICEE will provide a series of value-added services, including online services such as 5G live broadcast and online exhibition halls. Establish convenient customs clearance services and improve multilingual services to meet the needs of individuals with different language backgrounds.

Promote the integration of exhibition cities and create a global festival for the construction machinery industry. In 2025, CICEE will make every effort to create a "Machine Owner Festival" for the global construction machinery industry that is "beautiful, fun, and delicious". Special events such as fireworks parties, light shows, urban food festivals, and cultural and creative IPs will be linked with construction machinery competition performances and robot operator competitions to showcase Changsha's cultural characteristics, industrial heritage, and fireworks atmosphere to global exhibitors.

Starting from Changsha and moving towards the international market, it is worth looking forward to what surprises this grand event will bring to the global construction machinery industry on May 15, 2025, one year later.Editor/XuNing