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Customer Value Efficiency: Lovol Heavy Industry's Debut at the bauma Germany Exhibition
Seetao 2025-04-08 18:35
  • Lovol Heavy Industry will hold several international exchange activities during the exhibition
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On April 8, 2025, the bauma Germany Exhibition is still in full swing. More than 3,500 exhibitors from 57 countries have gathered at this "feast" of global construction machinery. With the theme of "Creating Greater Value for Global Customers", Lovol Heavy Industry made its debut with seven products specifically customized for the European market.

At the exhibition site, the exhibits of Lovol Heavy Industry attracted the attention of many professional visitors. Aiming at different construction scenarios in Europe, Lovol Heavy Industry has comprehensively upgraded and improved its mini-excavator products in terms of attachment adaptability, body size and weight, pipeline layout, seat comfort, and cab space. The large-space cab, compact body, neat pipeline layout, and meticulous painting... Once these exhibits that meet the European CE and Euro V emission standards were unveiled, they conquered the "picky" European customers.

According to Lovol's research data, the products of hydrostatic loaders below 2 tons account for 40% of the European market, while domestic brands are almost absent in this field. Facing the high requirements of European customers for product quality and cost-effectiveness, Lovol, relying on its hydrostatic technology that has been accumulated over the years and fully verified by the market, took the lead in "breaking the situation" and launched the FL918 compact hydrostatic loader. This model is equipped with a Kubota Euro V engine, a Linde hydrostatic system, and an ISO quick-change interface, which can fully meet the needs of European customers for multi-attachment and multi-scenario construction.

On the opening day, the exhibition area of Lovol Heavy Industry attracted many overseas agents and customers, among which there were more than 30 European agents, demonstrating the rapid progress of Lovol Heavy Industry's internationalization process.

In recent years, Lovol Heavy Industry has been actively building a global R&D system, covering the European Science and Technology Innovation Center, the Japanese Innovation Center, and the Qingdao Institute of Technology, and has continuously increased its investment in the R&D field. Through the collaborative advantages of the global manufacturing centers of "two places and three factories", Lovol Heavy Industry has comprehensively introduced hydraulic powertrain products and has established a differentiated competitive advantage of "low fuel consumption and high efficiency", laying a solid foundation for its global market layout.

The market share of Lovol Heavy Industry in markets such as Latin America, Southeast Asia, Africa, and the Commonwealth of Independent States has been continuously rising, and the demand in the European and American markets has significantly increased. In 2024, the company's overseas revenue accounted for 53%, which is a full recognition of the value of Lovol's products by global customers.

During this bauma Germany Exhibition, Lovol Heavy Industry held several international exchange activities to express its gratitude for the support from global customers and agents. At the European Agents Seminar, Lang Junyu, Chairman of Lovol Heavy Industry, emphasized: "We not only provide high-quality products that meet European standards, but also are committed to creating efficiency improvement solutions for the entire construction scenarios for our customers."

Currently, the sales and service network of Lovol Heavy Industry has covered more than 120 countries and regions. In the future, it will continue to adhere to localized operations, combine the advantages of China's supply chain with the localized needs of Europe, optimize the efficiency of the entire chain of R&D, production, and service, ensure that customers receive timely and accurate technical support and service responses, and provide global customers with more intelligent, efficient, and environmentally friendly construction machinery construction solutions.(This article is from the official website of Seetao.com, www.seetao.com. No reprinting is allowed without permission. Otherwise, legal liability will be pursued. If reprinting, please indicate Seetao.com + the original text link.) Editor of the Strategic Column of Seetao.com / Yin Shiqian

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