Middle East
China's intelligent manufacturing has entered the Middle East market!
Seetao 2025-06-16 17:07
  • The project will become a demonstration project for Saudi Arabia to implement the "dual carbon" goal
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On June 12, CIMC Modular Building (MBS) successfully signed a contract for the Earth Hotel, Riyadh project in Riyadh, the capital of Saudi Arabia.

As CIMC's first modular building hotel project in the Middle East, it marks the recognition of China's green building technology in the international high-end market, and is also a powerful practice of China's technology service global sustainable development strategy, injecting new momentum into the high-quality Belt and Road cooperation. The project is expected to be completed and delivered in 2026, which will effectively improve the local tourism reception capacity and promote the green upgrading of Saudi Arabia's tourism infrastructure.

Globe Boutique Hotels is an eco-friendly and design-driven hotel group dedicated to creating new experiences for modern, lifestyle-conscious business travelers and travelers. Among them, the Earth Boutique Hotel Riyadh will be built into a local four-star hotel chain, with a total construction area of 11,000 square meters and a three-storey building. Designed to blend Saudi culture, sustainability and creative aesthetics, the hotel features 86 unique rooms, lofts and suites.

CIMC Modular Building (MBS) will rely on the world's leading modular integration technology and rich overseas construction experience to provide building module design, manufacturing, construction and installation support for the project, which can not only shorten the construction period by more than 50%, but also effectively reduce about 70% of on-site construction waste and carbon emissions by more than 30% compared with the traditional construction mode, and will become a demonstration project for Saudi Arabia to practice the "double carbon" goal.

According to CIMC Modular Construction (MBS), the company has always been committed to serving the national strategy, and this cooperation will give full play to the technical advantages of China's modular buildings to create a high-quality project that highlights efficiency and quality for Saudi Arabia, which is not only a positive response to Saudi Arabia's "Vision 2030", but also contributes Chinese wisdom to the green transformation of the global construction industry.

CIMC actively promotes the globalization strategy, and this year set up the CIMC Middle East regional headquarters company in Saudi Arabia, positioning the Middle East as a key market, coordinating resources and strengthening local service capabilities. Under the overall planning of the resources of the Group's Middle East Regional Headquarters, CIMC Modular Building, as the Group's innovative business, relies on this strategic fulcrum to actively implement the Belt and Road Initiative, accelerate the expansion of the Middle East market, and promote China-Saudi Arabia economic and trade cooperation to a higher level through technology output and resource integration, demonstrating the international competitiveness of "Made in China".(This article is from the official website of Seetao www.seetao.com. Reprinting without permission is strictly prohibited. Please indicate Seetao.com + original link when reprinting) Seetao.com Strategy Column Editor/Sun Fengjuan

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