Recently, JULI Sling Co., Ltd. received the "Subcontract for King Fahd Stadium in Saudi Arabia" signed between its Saudi Arabian branch and Saudi Binladin Group Contracting L.L.C. (hereinafter referred to as "Saudi Binladin Group"), and confirmed that the Saudi Arabian branch serves as the designer and supplier for the King Fahd Stadium project in Saudi Arabia. The contract amount is 59.2269 million Saudi riyals (equivalent to 115 million yuan).
In order to implement the cross-border going global strategy and further strengthen the construction of the overseas marketing system, JULI Sling Co., Ltd. held a board meeting on April 14, 2023, and agreed to establish a Saudi Arabian branch. The signing of the above-mentioned project marks an important breakthrough in the company's cross-border going global strategy and the expansion of high-end markets.
Regarding the new project won by the Saudi Arabian branch this time, JULI Sling Co., Ltd. stated that the contract covers the design and production of cables and cable nodes in the cable net structure of the stadium roof, which also fully reflects the company's leading technological advantages in the field of large-span spatial structures and the recognition of the international market. The King Fahd Stadium will serve as the main stadium for the 2027 AFC Asian Cup. After completion, it will become one of the largest and most technologically advanced comprehensive sports venues in the Middle East, capable of accommodating 80,000 spectators, and having the multi-functional capabilities to host international Class A football matches, large-scale concerts, and exhibition activities.
The company believes that this project is the first time that the company has directly participated in a national benchmark project in Saudi Arabia, marking that China's high-end sling technology has been recognized by top Middle Eastern customers, and also laying a solid foundation for the subsequent exploration of markets in countries and regions jointly building the Belt and Road Initiative. This project is a deep integration in response to China's Belt and Road Initiative and Saudi Arabia's "Vision 2030", demonstrating the achievements of economic and trade cooperation between China and Saudi Arabia, and helping Chinese intelligent manufacturing brands to achieve a global layout.
(This article is from the official website of Seetao.com, www.seetao.com. No reprinting is allowed without permission. Otherwise, legal liability will be pursued. If reprinting, please indicate Seetao.com + the original text link.) Editor of the Strategic Column of Seetao.com / Yin Shiqian
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