From March 9th to 13th, 2022, the 16th Turkish International Construction Machinery, Technology and Equipment Trade Exhibition (KOMATEK) will be held in Antalya, southern Turkey.
Zoomlion has been deeply involved in the Turkish market for more than ten years, and its market share in the local crane market ranks first among Chinese brands. In 2021, Zoomlion's large-tonnage crawler cranes exported to Turkey set the record for the largest tonnage crane exported from China three times in a row. , A number of star products are active in the construction of major projects in Turkey, and the product quality and service are well recognized by local customers.

Among the construction crane products exhibited this time, not only the ZRT600 and ZRT850 rough terrain cranes, which are popular in the Turkish local market, but also the new telescopic boom crawler crane ZCT1000V. The comprehensive lifting capacity of this product is more than 10% higher than that of products of the same level, and it is flexible and flexible: it has the characteristics of flexible change of the telescopic arm of a wheeled crane and the ability of a crawler crane to travel with load. Efficient installation and more convenient transition.

As an international exhibitor with the largest scale and the most complete product range in this exhibition, Zoomlion presented a green and low-carbon high-performance CE product for Turkish customers, attracting not only local customers in Turkey, but also neighboring countries such as Russia and Kazakhstan. Industry customers in the country stopped to watch and exchange technology, and we warmly received every customer with sweet Turkish black tea and desserts.


At the customer dinner, Mr. Kayim, the country manager of ZOOMLION Turkey, vividly introduced in Turkish the major engineering projects and successful cooperation models that ZOOMLION and ZOOMLION products have participated in Turkey and local outsourcing , so that customers have a more comprehensive understanding of Zoomlion. Later, Mr. Fan Zhide, Assistant General Manager of Zoomlion Overseas Company, delivered a wonderful speech, introducing Zoomlion's localization strategy in Turkey, and customers were more confident in the recognition of Zoomlion's brand.

With the teamwork of Chinese personnel and Turkish ground troops, contracts for each product line were continuously signed at the exhibition site. At the delivery ceremony at the Zoomlion exhibition site, applause and thunder shone through the audience. Gongqi's three exhibiting products were all sold out on the day of the exhibition. , worthy of the name, has become one of the most popular booths in this exhibition.

Turkey, which spans two continents, Europe and Asia, is a pearl along the Belt and Road and a bridgehead for Zoomlion to enter the European market. In 2018, Zoomlion registered and established a subsidiary of Zoomlion in Turkey in Istanbul, Turkey's largest city, to build a central platform integrating administration, warehousing, spare parts, service and logistics. Set up a service center to provide comprehensive services and accessories guarantee for customers in the Aegean region. It can be said that Turkey is the focus of Zoomlion's overseas "localization" layout. Through this exhibition, Zoomlion will continue to deepen the Turkish market and further promote the rapid development of overseas business. Combined with the CE certification requirements of the Turkish market and the To meet the professional needs of customers, we will continue to create value for customers in terms of product performance, technological innovation and professional and efficient overseas localization services.Editor/Ma Xue
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