Riyadh, August 6 (Xinhua) -- Saudi Arabia's Riyadh Airlines announced on August 6 that it has recently signed a distribution cooperation agreement with China Civil Aviation Information Network Co., Ltd. (AVIC) to further deepen cooperation and strengthen aviation connectivity between Saudi Arabia and China. According to the agreement, both parties will cooperate in areas such as omnichannel distribution, modern aviation retail, digital innovation, and future passenger experience.

This agreement also supports Riyadh Airlines to continue expanding its international route network, including China. Vincent Costa, Chief Commercial Officer of Riyadh Airlines, stated, "China is one of the most strategically significant growth markets for Riyadh Airlines. This cooperation will bring passengers a more personalized and seamless booking experience." Jiang Bo, Chairman of China Aviation Information Corporation, expressed his expectation for both parties to deepen cooperation, collaborate to build a digital ecosystem, and jointly promote the development of new retail and distribution models for aviation.Editor/Gong Ziwei