In a new office in Abu Dhabi, more than 80 Chinese and foreign employees gathered together, and there was a long lost sense of certainty in the air. For Wison Engineering, this is not just a housewarming celebration, but more like a commitment spanning 18 years. The overseas journey of this Chinese oil and gas engineering company, from exploring its first overseas base in Saudi Arabia to now having its own strategic base in core cities in the Middle East, has been marked by a heavy footnote.

In recent years, the energy landscape in the Middle East has undergone profound changes. Saudi Arabia, the United Arab Emirates and other countries have increased their investment in energy infrastructure, promoted industrial upgrading, and continuously increased their demand for full chain services from engineering design, equipment procurement to construction management. At the same time, Middle Eastern countries are actively promoting industrial diversification and requiring international contractors to integrate more into local supply chains. In this context, simple project output is no longer sufficient, and truly localized operations have become the key to victory. The arrival of Wison Engineering in Abu Dhabi at this time is just right.

18 years to sharpen a sword

Looking back at 2008, Wison Engineering established its first overseas office in Saudi Arabia, which was their first door to the Middle East market. At that time, the role of Chinese engineering companies overseas was more of a participant rather than a leader. Over the past 18 years, Huisheng Engineering has taken one step at a time, starting from participating in regional oil and gas engineering project construction, gradually honing its complete international service capabilities covering engineering design, procurement, project management, and project execution.

During this period, Liu Hongjun, a senior executive of Wison Group, and his team went through countless practical trials of projects. Every device standing tall in the desert, every design drawing delivered, is accumulating strength for today's layout. Eighteen years of accumulation have made Wison Engineering no longer a newcomer in the Middle East, but a well-known name among customers and partners. This accumulation of trust is the strongest confidence behind the opening of the new office.

Abu Dhabi's New Mission

The newly established Abu Dhabi subsidiary has been given a clear positioning - it will not only be the operational center of Wison Engineering in the Middle East, but also an important base for radiating the global market. According to the plan, the subsidiary will focus on executing existing projects and gradually develop into the Huisheng Oil and Gas Engineering Execution Center, building an integrated capability system covering engineering design, procurement, project implementation, and professional collaborative support.

Liu Hongjun candidly stated at the ceremony that every project experience accumulated over 18 years of rooting in the Middle East is the cornerstone for moving forward today. In the future, this platform will help companies better meet customer needs, shorten project response cycles, and occupy a more advantageous position in the fiercely competitive oil and gas engineering market in the Middle East. Behind the change in geographical coordinates from Saudi Arabia to Abu Dhabi is a leap in corporate strategic hierarchy.

From walking out to walking in

The significance of establishing regional entities goes far beyond expanding office space. It means that Wison Engineering is completing a transformation of identity - from an outsider bringing the project to a truly rooted corporate citizen in the local area. Through Abu Dhabi as a hub, Wison Engineering plans to further serve local customers and expand into other markets in the Middle East, building it into a bridge connecting regional markets with global oil and gas businesses.

Currently, the dividends of oil and gas investment in the Middle East are still being released, and the wave of Chinese engineering companies going abroad is becoming increasingly surging. Wison Engineering's decision to invest in Abu Dhabi at this point is not only a concentrated realization of its 18 year Middle East accumulation, but also an active positioning for the future competitive landscape. As more and more Chinese companies begin to think about how to move from going global to going global, Wison's move may provide a sample worth observing.Editor/Yang Meiling